And at great cost to us!
And we’re not just talking about the cost of preparing fresh online tutorials for the idiots who call themselves sub-editors on The Sydney Morning Herald and The Sun-Herald – the ones who have in the past week or so have broken the hearts of the self-appointed journalist lecturers here at the Media Glass House.
Our reader will know that some time ago, we foolishly thought our years’ long campaign to teach
Herald “subs” how to folio editions properly had finally been won. We then held our Bundy rum flavoured breath for a month before our hearts were first broken last Thursday when someone on the Wednesday night shit – sorry, shift – decided page 3 was the front page! (link below) We’ve been gathered around The Bug‘s poorly named beer fridge ever since hoping and a’prayin’ that this was a one-off hiccup.
But sadly no! Here’s the PAGE THREE story link to the overflow inside from today’s (Saturday’s) SMH.
FROM FRONT PAGE! Please weep along with our shattered MGH crew if you must. For the rot continues; while the powers-that-be decided yesterday arvo that the front page, the cover page, page one, in fact, should be folioed as PAGE ONE, common practice with a Hardly Norman wraparound, some fuckknuckle didn’t get the memo.
So, once more – many many many times more, we fear – we’ll chastise the lazy prick who sat their dumb-arse down at the start of the night shift and couldn’t be fucking bothered how the pages would be numbered. At least only one yarn flowed over from that PAGE 3, limiting the possible blunders to one!
And why the extra cost as mentioned above? Well, The Bug might be the oldest and best online satire site in Australia but it’s also the nation’s No1 family newszine. Neither had ever made any money, yet we’re not going to ever give up on this campaign even if it means dipping into our cash-starved, moth-eaten pockets.
We decided this morning to incur the not insignificant cost of designing and manufacturing a fridge magnet (at top and below) that we’ll gladly send to every sub-editor at the two Herald mastheads.
We hope this works but before we go, just a little reminder for those “subs” who have reverted to bad old habits of the past week or so.
On the left is PAGE ONE, also known as The Cover Page or the Front Page. At right is PAGE THREE, which is commonly known as page three. It’s not rocket surgery is it?
Any “sub” too embarrassed to ask around to see how the next morning’s edition will be folioed might try to get a glimpse on their screens of those two pages. Particularly the mastheads!
At left, below, is the real masthead of today’s SMH. Where, since the print press was invented, it has always resided in the print-media world. Yes! The front page; the cover page, if you like. That is why you can also call it PAGE ONE! You can tell it’s the real masthead because it has more information on it than the pretend front page (at right).
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